iUjex | Making Shipping Effortless: Reducing 8 Steps to 5
Year
2024-2025
2024-2025
2024-2025
2024-2025
Services
UI/UX Design
UI/UX Design
UI/UX Design
UI/UX Design
Team
CEO, Software Engineers
CEO, Software Engineers
CEO, Software Engineers
CEO, Software Engineers
Project Type
Shipping platform
Shipping platform
Shipping platform
Shipping platform
About The Company
iUjex serves a growing market of small business owners, independent online sellers, and individual shippers who need affordable and efficient logistics solutions. The company’s mission is simple: turn complex shipping operations into a seamless, transparent experience that anyone can manage—without a logistics background. Location: California, USA Founded: 2020
Project Overview
Founded in 2020 and based in California, iUjex is a B2B and B2C shipping platform designed to make deliveries effortless for small businesses and individual sellers. It provides instant rate calculation, shipment creation, and real-time package tracking. • Role: UX/UI Designer (end-to-end design) • Duration: 10 months • Team: Founder, Software Engineer (Backend), Software Engineer (Frontend) • Tools: Figma, FigJam, Miro
Founded in 2020 and based in California, iUjex is a B2B and B2C shipping platform designed to make deliveries effortless for small businesses and individual sellers. It provides instant rate calculation, shipment creation, and real-time package tracking. • Role: UX/UI Designer (end-to-end design) • Duration: 10 months • Team: Founder, Software Engineer (Backend), Software Engineer (Frontend) • Tools: Figma, FigJam, Miro
Founded in 2020 and based in California, iUjex is a B2B and B2C shipping platform designed to make deliveries effortless for small businesses and individual sellers. It provides instant rate calculation, shipment creation, and real-time package tracking. • Role: UX/UI Designer (end-to-end design) • Duration: 10 months • Team: Founder, Software Engineer (Backend), Software Engineer (Frontend) • Tools: Figma, FigJam, Miro
Founded in 2020 and based in California, iUjex is a B2B and B2C shipping platform designed to make deliveries effortless for small businesses and individual sellers. It provides instant rate calculation, shipment creation, and real-time package tracking. • Role: UX/UI Designer (end-to-end design) • Duration: 10 months • Team: Founder, Software Engineer (Backend), Software Engineer (Frontend) • Tools: Figma, FigJam, Miro
My Contribution
I was responsible for the end-to-end UI/UX design of the platform. This included designing user flows, wireframes, and high-fidelity mockups, as well as building a scalable design system. My work emphasized turning complex logistics into intuitive interactions, ensuring users could quickly find rates, book shipments, and track deliveries with confidence.
Concept And Approach
👉 Concept iUjex is a B2B SaaS platform designed to simplify the shipping process for small businesses and individual shippers. The goal was to create a fast, transparent, and user-friendly experience for managing deliveries—from getting instant rates to tracking shipments. The product needed to feel effortless, even for first-time users, while handling complex logistics behind the scenes. 👉 Approach My approach centered on clarity, speed, and reducing friction in the user journey. I began with user research and competitive analysis to understand common frustrations with existing shipping tools. Using these insights, I designed intuitive user flows that minimize steps, provide real-time feedback, and eliminate guesswork. Throughout the project, I focused on: ▸ Structuring the platform around clear calls-to-action ▸ Designing streamlined flows for instant quotes, shipment creation, and tracking ▸ Ensuring responsiveness and accessibility for mobile and desktop users ▸ Prioritizing UX over visual complexity to keep interactions fast and functional The result is a clean, purpose-driven experience that helps users accomplish tasks quickly and confidently.
👉 Concept iUjex is a B2B SaaS platform designed to simplify the shipping process for small businesses and individual shippers. The goal was to create a fast, transparent, and user-friendly experience for managing deliveries—from getting instant rates to tracking shipments. The product needed to feel effortless, even for first-time users, while handling complex logistics behind the scenes. 👉 Approach My approach centered on clarity, speed, and reducing friction in the user journey. I began with user research and competitive analysis to understand common frustrations with existing shipping tools. Using these insights, I designed intuitive user flows that minimize steps, provide real-time feedback, and eliminate guesswork. Throughout the project, I focused on: ▸ Structuring the platform around clear calls-to-action ▸ Designing streamlined flows for instant quotes, shipment creation, and tracking ▸ Ensuring responsiveness and accessibility for mobile and desktop users ▸ Prioritizing UX over visual complexity to keep interactions fast and functional The result is a clean, purpose-driven experience that helps users accomplish tasks quickly and confidently.
👉 Concept iUjex is a B2B SaaS platform designed to simplify the shipping process for small businesses and individual shippers. The goal was to create a fast, transparent, and user-friendly experience for managing deliveries—from getting instant rates to tracking shipments. The product needed to feel effortless, even for first-time users, while handling complex logistics behind the scenes. 👉 Approach My approach centered on clarity, speed, and reducing friction in the user journey. I began with user research and competitive analysis to understand common frustrations with existing shipping tools. Using these insights, I designed intuitive user flows that minimize steps, provide real-time feedback, and eliminate guesswork. Throughout the project, I focused on: ▸ Structuring the platform around clear calls-to-action ▸ Designing streamlined flows for instant quotes, shipment creation, and tracking ▸ Ensuring responsiveness and accessibility for mobile and desktop users ▸ Prioritizing UX over visual complexity to keep interactions fast and functional The result is a clean, purpose-driven experience that helps users accomplish tasks quickly and confidently.
👉 Concept iUjex is a B2B SaaS platform designed to simplify the shipping process for small businesses and individual shippers. The goal was to create a fast, transparent, and user-friendly experience for managing deliveries—from getting instant rates to tracking shipments. The product needed to feel effortless, even for first-time users, while handling complex logistics behind the scenes. 👉 Approach My approach centered on clarity, speed, and reducing friction in the user journey. I began with user research and competitive analysis to understand common frustrations with existing shipping tools. Using these insights, I designed intuitive user flows that minimize steps, provide real-time feedback, and eliminate guesswork. Throughout the project, I focused on: ▸ Structuring the platform around clear calls-to-action ▸ Designing streamlined flows for instant quotes, shipment creation, and tracking ▸ Ensuring responsiveness and accessibility for mobile and desktop users ▸ Prioritizing UX over visual complexity to keep interactions fast and functional The result is a clean, purpose-driven experience that helps users accomplish tasks quickly and confidently.
✅ Conclusion & Key Findings
Conclusion Designing iUjex was an opportunity to transform a complex logistics task into a simple, user-centered experience. While the visual UI was intentionally minimal to support functionality over decoration, the UX strategy focused on clarity, speed, and ease of use. This project reinforced the principle that design should make technology feel invisible—removing friction so users can focus on what matters. Key Learnings & Impact ▸ I learned to design for efficiency and speed, prioritizing usability over aesthetics when it matters most. ▸ I deepened my ability to simplify complex user flows (shipping, rates, tracking) into clear, intuitive interactions. ▸ I practiced designing with a scalable mindset—ensuring that the platform can grow without sacrificing clarity. ▸ I strengthened my collaboration skills by structuring files and flows that are easy to understand and hand off to developers.
Conclusion Designing iUjex was an opportunity to transform a complex logistics task into a simple, user-centered experience. While the visual UI was intentionally minimal to support functionality over decoration, the UX strategy focused on clarity, speed, and ease of use. This project reinforced the principle that design should make technology feel invisible—removing friction so users can focus on what matters. Key Learnings & Impact ▸ I learned to design for efficiency and speed, prioritizing usability over aesthetics when it matters most. ▸ I deepened my ability to simplify complex user flows (shipping, rates, tracking) into clear, intuitive interactions. ▸ I practiced designing with a scalable mindset—ensuring that the platform can grow without sacrificing clarity. ▸ I strengthened my collaboration skills by structuring files and flows that are easy to understand and hand off to developers.
Conclusion Designing iUjex was an opportunity to transform a complex logistics task into a simple, user-centered experience. While the visual UI was intentionally minimal to support functionality over decoration, the UX strategy focused on clarity, speed, and ease of use. This project reinforced the principle that design should make technology feel invisible—removing friction so users can focus on what matters. Key Learnings & Impact ▸ I learned to design for efficiency and speed, prioritizing usability over aesthetics when it matters most. ▸ I deepened my ability to simplify complex user flows (shipping, rates, tracking) into clear, intuitive interactions. ▸ I practiced designing with a scalable mindset—ensuring that the platform can grow without sacrificing clarity. ▸ I strengthened my collaboration skills by structuring files and flows that are easy to understand and hand off to developers.
Conclusion Designing iUjex was an opportunity to transform a complex logistics task into a simple, user-centered experience. While the visual UI was intentionally minimal to support functionality over decoration, the UX strategy focused on clarity, speed, and ease of use. This project reinforced the principle that design should make technology feel invisible—removing friction so users can focus on what matters. Key Learnings & Impact ▸ I learned to design for efficiency and speed, prioritizing usability over aesthetics when it matters most. ▸ I deepened my ability to simplify complex user flows (shipping, rates, tracking) into clear, intuitive interactions. ▸ I practiced designing with a scalable mindset—ensuring that the platform can grow without sacrificing clarity. ▸ I strengthened my collaboration skills by structuring files and flows that are easy to understand and hand off to developers.
